The pitch : equality and dignity, once and for all -- The producers : the founding fathers invent a civilized America -- The concept : all men are created equal -- The plot : citizen meets success -- The stars : be anything, but be yourself -- The suuporting case : all those without whoms -- The show stoppers : emceeing ceremonies and celebrations -- Costumes, props, and sets : the designer life -- Publicity and marketing : pitching your persona -- A critique : to achieve an even more nearly perfect etiquette

Traces the history of American manners, citing the nation's early stand against hierarchical European etiquette, and describing its adoption of a frequently misunderstood egalitarian respect system

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